One of my early clients taught me the benefits of direct mail testing, and since then I’ve incorporated testing in many on and offline marketing campaigns. (more…)
Category: Marketing Strategy
Success = Change to Stay Relevant
“Insanity: doing the same thing over and over again and expecting different results.” Albert Einstein (more…)
Complimentary Website Browser Test!
As a thank you for an awesome year, we’re offering you a FREE browser test of your website or online creative. It’s easy! (more…)
5 Important Lessons from New Bloggers
New bloggers, Made From Pinterest, are an overnight success. Now in more than 80 countries and repins in the one to two thousand range, even the most seasoned professionals could learn a thing or two. (more…)
Survivor Contestant & Friend: Carter Williams
Student of the Game: Carter Williams, a true athlete and student of the game, was a contestant this year on Survivor: Philippines. (more…)
The 411 on Responsive Site Design
Websites For All Devices? An Endless Chase.
The size of digital displays has shrunk and expanded all over the map, making design for the web today much more complicated. (more…)
UC Berkeley's Professor Roy and Twitter
UC Berkeley’s Professor Roy is using Twitter on a daily basis in her classes and lectures. She uses hashtags (#) for a particular topic and projects the feed onto a screen for everyone to see. (more…)
Facebook Launches Gifts!
Last week Facebook began rolling out Gifts – it’s their first real push into online retail. In the $20-$30 range, you can send a gift to family or friends through Facebook without ever having to leave the platform. (more…)
Strategy, Design + Promo
ZOOM Helps Make It Easy To “Age in Place.”
Not your typical support organization, this nonprofit makes it possible for seniors to “age in place”; in other words, where they want to be, in their home, (more…)
QR Code App That Will Blow Your Socks Off!
Korean Grocery store Tesco set out to see if they could become the #1 grocery in Korea, without increasing the number of stores. (more…)
