Technology and Children

With six laptops in the house and three people, I say these things as a reminder to myself as much as anyone.
1) Parental involvement: Supporting our children by teaching and empowering them to higher levels is our responsibility. The harm is when we take on their responsibilities, as if they were our own. I recently received an email solicitation for Girl Scout cookies. It was scout-themed, which quickly brought back my days with Troop 222 (nice marketing~). I immediately ordered 2x the amount that I ordered last year and was thanked within a few minutes. I hope I still see the girls at the grocery store learning the basics of commerce, though. My life’s work was learned by selling girl scout cookies door-to-door.
2) Impersonal communication: We’ve all heard about sexting, need I say more?
3) Accountability: The ease of mobile communication has quickly become king. A night out with the pals is easier to manage on Facebook or text versus the old fashion home phone, if one even exists. I now smile back on the days when a boy came to the house for a date. My father answered the door and invited the young man into the living room and asked what his intentions were for the evening.
4) Instant Gratification: There is lasting sweetness in waiting at any age.
5) Accessibility: I love the ease of information and connection today, but with this comes both the good and the bad. As parents, there’s much we don’t see, which doesn’t mean that it doesn’t exist.

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Janet Osterdock is ZOOM Media’s President and CEO where she focuses on campaign development and implementation. Janet founded ZOOM Cross-Media in 2009 with a team of highly skilled industry specialists. She has a heart for service and works side-by-side with clients to deliver integrated high-impact campaigns. In Janet’s words “implementation is everything and it can make the difference between average performance and outstanding performance.” In her spare time, Janet volunteers in pet therapy at Shriner’s Hospital for Children.

Adam Osterdock is ZOOM Media’s Director of Business Development where he focuses on the integration of social, digital, and print media implementation in marketing campaigns. He rejoined Zoom directly after graduating from the Haas School of Business at UC Berkeley, where he earned the Cal Alumni Leadership Award and represented UC Berkeley at multiple international business competitions. In his spare time, he volunteers by teaching workshops at the local community college on small business development and business-case analysis.

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