USPS Renames Priority Mail Services

USPS recently decided to rename Express Mail, and now plans to call it Priority Express Mail. An inside contact told us the change took place to build on the success of the Priority Mail program by incorporating the Priority name in the Express Mail Program.
Priority Mail has experienced significant growth in the package delivery space, with delivery service between one to three days. Express Mail guarantees next day and has struggled to gain market share. Although Express Mail is less expensive compared to the competition, it does not guarantee delivery by a certain time like many next day providers.
This is a great option to save shipping cost, when you do not have to have it delivered by a certain time. You can also use their USPS Click-N-Ship to avoid having to stand in line at the post office.
Key Changes:

  • Express Mail is now Priority Express Mail
  • Express Mail International is now Priority Mail Express International
  • Both Priority Mail and Priority Mail Express labels will show the estimated delivery time (1-DAY, 2-DAY, OR 3-DAY).

Priority Mail now includes $50 of free insurance coverage.
We’ve helped our clients saved thousands of dollars in mailing and shipping cost with our knowledge and expertise in optimizing material and collateral orders. Feel free to give me a jingle at 916-939-8025 if you’d like a free no-obligation assessment of your fulfillment. 
Click here for more USPS details

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Janet Osterdock is ZOOM Media’s President and CEO where she focuses on campaign development and implementation. Janet founded ZOOM Cross-Media in 2009 with a team of highly skilled industry specialists. She has a heart for service and works side-by-side with clients to deliver integrated high-impact campaigns. In Janet’s words “implementation is everything and it can make the difference between average performance and outstanding performance.” In her spare time, Janet volunteers in pet therapy at Shriner’s Hospital for Children.

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