Lessons I learned from Maria Manetti

Life sometimes comes full circle and this is one of those moments. Let me begin, I had just graduated from fashion-college, and I had my dream job working for Manetti-Farrow, the sole distributor of the Gucci Accessory Collection.
Maria Manetti, President and CEO, was the driving force and pioneer in developing the Gucci name in American department stores. She never overlooked details, even the small things that most people disregarded, were important to how the organization and Gucci name were perceived. I’ll never forget a Christmas party that she and Stephen Farrow hosted. The office was transformed into an unrecognizable space with Roman columns, custom lighting, and epicurean delights. It was an unforgettable event and a gift to the team.
Maria keenly understood the importance of controlling the brand, and helped pioneer designer shops within departments stores. Every account was required to carry the entire Gucci Accessory Collection in prime floor locations with custom fixturing. This level of control helped to maintain the integrity of the collection and exclusivity of the brand. Later in my career, I launched Ralph and Lauren, Ralph Lauren designer shops at Macy*s West with a similar degree of detail.
Maria also taught me a higher-level of perseverance. Simply doing the expected was not enough. Each and every effort should be made to exceed expectations and performance. This meant coming in early, staying late, and knowing an account better than the account knew their own business.
These principles have fundamentally shaped my business philosophy, and I credit Maria Manetti Shrem in large part for that acumen. We have reconnected in an unexpected way. My organization is now working as a subcontractor to the Manetti Shrem Museum of Art, and it’s a privilege to be a part of the team.
 

4 responses to “Lessons I learned from Maria Manetti”

  1. Wow so good to see this post! Party was dream like. I remember we both wore tuxs. I was scared when I saw her but Maria was great and was later invited to their vineyard with Peter Hanelt.
    Beautiful picture!
    Thank you,
    Linda Morse-Raplee

  2. Dearest Janet, This is Maria Manetti Farrow Shrem. Someone forwarded me this blog post and I’m so amazed of the incredible words of respect you have for me after 27 years!! Could you tell me more about your organization working as a subcontractor to Manetti Shrem Museum of Art?
    Are you available to come by my apartment so we could catch up? I would love to give you a big hug!
    Best Wishes,
    Maria

Leave a Reply

Your email address will not be published. Required fields are marked *

About

Janet Osterdock is ZOOM Media’s President and CEO where she focuses on campaign development and implementation. Janet founded ZOOM Cross-Media in 2009 with a team of highly skilled industry specialists. She has a heart for service and works side-by-side with clients to deliver integrated high-impact campaigns. In Janet’s words “implementation is everything and it can make the difference between average performance and outstanding performance.” In her spare time, Janet volunteers in pet therapy at Shriner’s Hospital for Children.

Adam Osterdock is ZOOM Media’s Director of Business Development where he focuses on the integration of social, digital, and print media implementation in marketing campaigns. He rejoined Zoom directly after graduating from the Haas School of Business at UC Berkeley, where he earned the Cal Alumni Leadership Award and represented UC Berkeley at multiple international business competitions. In his spare time, he volunteers by teaching workshops at the local community college on small business development and business-case analysis.

Zoom Media

Zoom Media